Our Partnership with The Kids Mental Health Foundation

At Jasey’s Toy Chest, we believe every toy carries the potential to spark connection, growth, and inner strength. We also believe mental health should be woven into everyday life — a natural part of family conversations that nurture understanding, connection, and support from the earliest moments of childhood.

We are honored to be The Kids Mental Health Foundation's Corporate Collective partner in the preschool and early childhood toy category — a partnership rooted in a shared vision to create a world where emotional well-being is valued, understood, and supported from the earliest years.

It’s a partnership built on shared purpose, expert guidance, and a belief that play can build healthier, more connected futures for all children.

What We Do Together

  • Expert-Guided Play Tools

    Play is powerful. It’s more than fun — it’s how children learn, grow and build emotional resilience. With guidance from The Kids Mental Health Foundation, we’re elevating play beyond imagination. Together, we provide expert-created resources that pair with our toys, turning everyday moments into opportunities for emotional growth, connection and healthy relationships between children and caregivers.

  • Financial Support

    As a Corporate Collective partner, Jasey’s Toy Chest makes a generous annual contribution to The Kids Mental Health Foundation, helping expand access to free, expert-created resources for families, schools, and communities. Supporting children's emotional wellness is at the heart of what we do.

  • Shared Advocacy

    We stand alongside The Kids Mental Health Foundation in raising awareness and reducing stigma around mental health. Through educational resources and public awareness initiatives, we’re championing the message that mental health is a vital part of growing up — and every community deserves the tools to nurture it.

Meet the Team

  • Ariana Hoet, Ph.D.

    EXECUTIVE CLINICAL DIRECTOR

    Dr. Ariana Hoet is the executive clinical director of The Kids Mental Health Foundation. She is a nationally recognized pediatric psychologist and a leading voice in children’s mental health, especially on the topic of immigrant mental health. Dr. Hoet oversees the creation of inclusive, evidence-based resources that make mental health a natural part of every child’s upbringing. A champion for equity and cultural inclusion, Dr. Hoet has been featured by outlets such as CNN, Good Morning America, and USA Today for her expertise in youth mental health.

  • Whitney Raglin Bignall, Ph.D.

    ASSOCIATE CLINICAL DIRECTOR & LEADER OF COMMUNITY IMPACT AND EVALUATION

    Dr. Whitney Raglin Bignall is a pediatric psychologist and the Associate Clinical Director and Leader of Community Impact and Evaluation at The Kids Mental Health Foundation. She helps create evidence-informed resources and makes sure those resources are created and distributed to make a positive impact for the communities in which they designed. Dr. Raglin Bignall is also a national trainer for The Chicago Parent Program and expert in early childhood mental health. She is known for her hands-on community engagement and dedication to bringing expert guidance directly to the families who need it most.

KMHF’S Misson

  • Build Skills

    The Kids Mental Health Foundation provides free, expert-created tools that help parents, caregivers, educators and coaches understand children’s mental health and build mental wellness skills at home, at school and in the community.

  • Increase Health Literacy

    Not everyone grew up with the words to talk about mental health — and that’s OK. The Kids Mental Health Foundation helps grown-ups find the language to start those conversations, so kids feel seen, supported, and understood from the beginning.

  • Break Stigmas

    The Kids Mental Health Foundation’s resources help drive national conversations about children’s mental health through education, and partnerships that reach millions every year.

Visit KMHF

KMHF’s Impact

  • 24+ million people engaged through free tools, guides, and resources that help families and educators navigate kids’ mental health.

  • Nearly 5 million classrooms across all 50 states reached through mental health curriculum and educator videos.

  • Developed hundreds of free, evidence-based resources created by childhood mental health experts — and growing every year.

  • Nearly 40 hospitals and youth-serving organizations have partnered nationwide to bring tools and education to local families.

  • "Bloom" workplace curriculum launched to help parents support their kids’ mental health — with 86% of participants saying it changed the way they think about children’s mental health.

  • After participating in a Mental Wellness Teacher Kit Program, 94.9% of educators agree that the kits gave them a better understanding of mental health needs in their classrooms.

  • After participating in a Mental Wellness Teacher Kit Program, 92.3% of educators reported that they observed a change in students’ behavior because of skills gained from the kits, most noticing an increase in compassion and empathy.

Support The Kids Mental Health Foundation

Give to build a world where mental health is a vital part of every child’s upbringing.

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Our Mission